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SEO web marketing is absolutely necessary for people trying to increase their web traffic in a growing internet market. SEO marketing services are provided to companies and people looking to drive traffic to their websites in order to generate popularity, increase sales, increase recognition and more. SEO marketing is quickly becoming one of the top ways that businesses and individuals alike have top ranking blogs and websites. However, there are many myths about SEO marketing services. Below the top 10 myths surrounding SEO marketing are debunked.
1. Overly competitive industries make SEO web marketing a waste of money. This is just completely untrue. SEO marketing is never a waste of money. A good marketer has the skills to drive traffic to a website even in competitive markets. Consider graphic design or web page design. These web pages will still benefit from SEO marketing even though there are literally hundreds of thousands of web pages devoted to designers offering their services. Oftentimes, SEO marketing is catered to a businesses location whether city or state. An SEO marketer will use a customer's information to create an angle around their web site, giving them an edge on popular search engines.
2. Nobody is searching for a certain web site or product. This couldn't be farther from the truth. With more that 250 million web searches via Google each and every day, there is literally a search request for nearly everything. Not too mention that Google is just one of the top rated search engines out there. It would be very difficult to find a search request that no one is searching for. However, if they exist SEO marketers are setting businesses up with multiple search terms and using keyword tools to determine the best possible keywords to drive traffic.
3. Customers and searchers will find a business or website without SEO marketing. This couldn't be farther from the truth. Nearly all website traffic is derived from a search engine. This means that without SEO web marketing, a business could be losing 80% of website traffic. This can be detrimental to sales but a business wouldn't even know it. Most companies only dream of an 80% increase in promotion driven traffic. They won't realize it if they choose to ignore this fact. People won't find a business if it isn't in the first ten page of a popular search engine. It is a fact that most people stop looking after page three of a search engine.
4. Competitors are not using SEO marketing. Actually more than 35% of businesses are now using SEO web marketing to drive traffic to their websites. If a competitor isn't using SEO marketing now, it is certain that they will be sometime soon.
5. Not everyone uses the internet to do their business. This is almost laughable. Yes, it is true that not every uses the internet but certainly most people do. Currently, 80% of individuals do business with companies they found online. 80% of those people are doing business with companies they found via a search engine. When something is needed people reach for their computers not for their phone books. This is a growing trend therefore it is important for businesses that wish to be noticed to partake in SEO web marketing.
6. SEO web marketing is more expensive than traditional marketing. It's just not. Commercial campaigns can cost businesses thousands of dollars and for prime time, even more. However, being first in an internet search is like having a prime time commercial, maybe even better as its broadcast completely live.
7. Paying for search engine advertising is better than SEO web marketing. No. This is actually money wasted what you look at the percentage. Searches are 85% more prone to click natural links rather than advertisements.
8. If a business closes the effort put into SEO web marketing would be fruitless. Actually, this is just the opposite. A high ranking page actually becomes valuable. A company can actually sell a high ranking page for a good price.
9. The internet isn't targeted enough. Nope again! SEO web marketing is incredibly targeted. Keywords will be created based on a businesses services, locations and more. This means an even more targeted promotion than any other type of promoting.
10. SEO web marketing is just for businesses with a service or something to sell. Wrong again! Businesses, sales or service, do benefit greatly from SEO marketing however, they are not the only ones to benefit. Many other web sites can benefit from SEO marketing as well. Blogs, fan sites, social networking sites, celebrities and more can all benefit from increased web traffic. Notoriety is important and being buried in hundreds of search results can slow a career down. SEO marketing helps speed it up!
